CLIENT

Suvenir App

ABOUT

Our client approached us with a concept for a photo app, and we saw an opportunity to innovate: what if users could share their memories instantly, instead of merely storing them? This idea led to Suvenir, an app that enables real-time photo sharing among attendees, bypassing social networks and traditional albums.

While the client outlined the features they wanted, my role was to shape these ideas into a functional and engaging design. I translated their vision into a seamless and visually appealing user interface, focusing on making the app intuitive and immersive. Suvenir connects users in the moment, turning a concept into a well-crafted experience.

YEAR

2023

Memories to be made

We were clear that the key was to create a simple and intuitive interface that also inspired users to naturally capture and share their memories. The first major decision was to focus on event creation as the main feature. We designed a flow where each event goes through various states — from inactive to active, countdown, and finally deactivated — to reflect the temporal lifecycle of memories (photos would be available for 30 days, encouraging downloads).

Since the app was not meant to be a traditional photo album, we faced the challenge of managing images dynamically by integrating features such as artificial intelligence that automatically reorganizes blurry or misplaced photos, ensuring the memory curation process is as smooth as possible. Additionally, users can take photos directly from the app or upload them later, providing flexibility. The app follows a freemium model, offering essential features like event creation and photo sharing for free, while advanced functions such as photo retouching and smart organization are unlocked with a subscription.

Sharing made simple

Recognizing that sharing events could be a challenge, we decided to streamline the process with QR codes. By generating a unique QR code for each event, we made it easy for others to join instantly by simply scanning it from their devices. We also introduced printable, beautifully designed cards for a tangible touch. For those without the app, the QR code automatically directs them to the App Store, ensuring everyone can seamlessly connect and share memories.

Crafting a vibrant identity

For Suvenir, we envisioned a visual identity that is both simple and inspiring. The app’s representative icon features an “S” in vibrant colors, symbolizing how users intertwine with the memories they create. We chose bright colors to enliven the image and sharing sections of the app, stimulating creativity and immersing users in the experience. These colors highlight captured moments, while functional elements are kept in sleek black to ensure clarity and ease of use.

We selected the Mulish typeface for its modern, clean aesthetic and excellent readability on digital screens. This choice ensures that text remains clear and engaging across various devices. To maintain a consistent and coherent design, we developed a set of standardized components. These design elements ensure a smooth interaction and that every visual aspect aligns with our desired user experience.

Live, share and remember

Programming

My Role